---
title: "Beyond Charging: Why Power in Motion Is the Conversation We Should Be Having at Automate"
id: "9047"
type: "post"
slug: "beyond-charging-why-power-in-motion-is-the-conversation-we-should-be-having-at-automate"
published_at: "2025-05-12T19:02:48+00:00"
modified_at: "2025-06-19T05:10:34+00:00"
url: "https://capow.energy/blog/articles/beyond-charging-why-power-in-motion-is-the-conversation-we-should-be-having-at-automate/"
markdown_url: "https://capow.energy/blog/articles/beyond-charging-why-power-in-motion-is-the-conversation-we-should-be-having-at-automate.md"
excerpt: "At this week’s Automate event in Detroit, the conversation is (rightfully) focused on robotics, autonomy, and AI-driven efficiency. But behind every smart system and seamless flow lies a fundamental limitation no one likes to talk about: energy. More specifically –..."
taxonomy_category:
  - "Articles"
taxonomy_author:
  - "Rebecca"
---

![Image](https://capow.energy/wp-content/uploads/2025/05/Screenshot-2025-05-12-220436.png)

- [Articles](https://capow.energy/blog/articles/)

# Beyond Charging: Why Power in Motion Is the Conversation We Should Be Having at Automate

- [Rebecca](https://capow.energy/author/rebecca-barelcapow-tech-com/)
- May 12, 2025

At this week’s Automate event in Detroit, the conversation is (rightfully) focused on robotics, autonomy, and AI-driven efficiency. But behind every smart system and seamless flow lies a fundamental limitation no one likes to talk about: energy.

More specifically – charging.

As Prof. Mor Peretz, CEO and Co-Founder of CaPow, put it in a recent interview: “Every robot that stops is not productive.” And yet, traditional energy systems still expect robots – the very symbol of automation – to pause their workflow just to stay powered. That contradiction is what CaPow was built to solve.

[Book a Meeting](#hubspot-form)

**From Idea to Infrastructure**  
CaPow’s journey didn’t start in a defense unit or a big tech garage. It started in a lab. With research. With years of building blocks, failures, and breakthroughs. What emerged was something deceptively simple: a way to deliver power to moving robots – without requiring perfect alignment, charging docks, or downtime.

Genesis, CaPow’s flagship system, uses capacitive energy transfer to power AMRs and AGVs while they move through their normal routes. No extra infrastructure. No workflow detours. Just uninterrupted motion.

**Not Just Innovation. Integration.**  
At CaPow’s core is a deep respect for practicality. The system is plug-and-play, hardware-agnostic, and retrofittable. It’s already live in facilities around the world – including tier-1 manufacturers and logistics centers – proving that the future of power isn’t static. It’s dynamic, adaptable, and alive.

**From Forklifts to Humanoids**  
What excites us isn’t just where CaPow is today – but where it’s going. From powering forklifts and tugger fleets, to eventually enabling humanoids to operate 24/7 without energy bottlenecks, our roadmap is built for the next wave of automation.

**So Why Bring This Up at Automate?**  
Because the robots are ready. The AI is ready.  
But power? Until now, it wasn’t.

If you’re in Detroit this week, stop asking how your robots will run – and start asking why they’re still stopping.

[Book a Meeting with Noam Geffen](https://meetings-eu1.hubspot.com/noam-geffen?uuid=eca91f2c-0e04-48a1-a51b-2021d5f2e157)

## Author

- [Rebecca](https://capow.energy/author/rebecca-barelcapow-tech-com/) Rebecca Barel - Head of Marketing | CaPow [View all posts](https://capow.energy/author/rebecca-barelcapow-tech-com/) [mailto:Rebecca.barel@capow-tech.com](mailto:Rebecca.barel@capow-tech.com) [https://capow.energy/about/](https://capow.energy/about/)

[Book a Meeting](#hubspot-form)

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